Well, this about beats the lot of them. Yesterday the shares Groupe Danone SA went through the roof on rumours of a takeover by PepsiCo Inc. Dominique de Vil-pin also went through the roof:
“Prime Minister Dominique de Villepin said Danone was “among the jewels of our industry”…. “We plan to defend France’s interests,” Villepin said after a cabinet meeting at his official Matignon residence, although he insisted he was “not commenting on any rum“.
Jewels of French industry… defend France’s interests, well readers might be surprised to learn that Danone originated in Catalonia after local entrepreneur Isaac Carasso brought the formula for Bulgarian yoghurt back to Barcelona and set up shop in 1911. As the encyclopaedia entry notes:
“Ten years later, the first French factory was built, but during WWII, (Isaac’s son) Daniel moved the company to New York, where Dannon Milk Products Inc. was founded. In the United States, Daniel changed the brand name to Dannon to sound more American. Then in 1958, the company returned to Paris, where its headquarters are located today“.
My interpretation is that if Vil-pin is defending any French interests here, then they would be imperial ones. Possibly another example of how some still consider the Tractat dels Pirineus a licence to do and say what they want.